A Storytelling Coach More details here: https://www.linkedin.com/in/ravishankar-iyer/
After a two-week summer vacation break, #SOTD is back - onto number 51!
What is Netflix's real competition?
Prime? Hotstar? Apple TV+?
Well they are, but there's more.
You may think: Cable TV (Star, Sony, Zee etc).
That too, but there's more.
Of course, we have cinema theatres (which would hopefully continue to remain open!). And then we also have social media, gaming, hanging out with friends...
But wait, there's more.
Here's Reed Hastings, the CEO of Netflix, on what he considered their real competition, back in 2017:
Well, guess what there is a new competitor in town. And Netflix seems to be struggling to retain its grip on viewers attention as it once did... and as a result it's been enduring a steep fall in its stock price in 2022.
In a fascinating article titled WMDs (Weapons of Mass Distraction), Prof. Scott Galloway shares the key trends and insights shaping the attention-economy.
In Scott's article, there's one para which stood out for me:
The last two lines are a great example of:
#SOTD 51
Ravi
PS: Here is the context for #SOTD and the 'Ultimate Guide to Storytelling Techniques' framework I use - in case you joined this series late! Here is the archive of previous posts. Click here to subscribe.
A Storytelling Coach More details here: https://www.linkedin.com/in/ravishankar-iyer/
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